By the end of this course you will be able to:

  • Understand the Pinterest auction and delivery system and how to ensure that your ads meet our ad serving criteria.
  • Influence auction outcomes with targeting, creative design and ad bidding best practices.
  • Set custom bids to have more control over your bid throughout the auction process.
  • Set automatic bids to earn the most Pin clicks at the lowest possible cost per result while also spending your entire budget.
  • Create ad groups with strong set-ups to deliver better performance.