By the end of this course, you’ll be able to:

  • Describe Pinterest’s platform values, its safety-first philosophy and key policy milestones that differentiate it from other platforms
  • Recognize Pinterest’s built-in brand safety and creative optimization tools and understand how to align ad campaigns with both performance and safety objectives
  • Understand how you can verify brand safety through third-party certification and measurement and how community and platform moderation contribute to a trustworthy advertising environment