Pinterest Academy: Get more from your Pinterest Advertising : Pinterest Academy

Help and Resources

Learn everything you need to plan, design, set up and optimize a campaign on Pinterest—and earn a skills badge.

Discover why targeting is an important part of every advertising campaign.

Learn how the Pinterest tag works, the different ways to implement it, and how it can help you measure the success of your advertising campaigns.

Understand the Pinterest auction and delivery system and how to ensure that your ads meet our ad serving criteria.

Learn how to choose the right campaign objective for your business goal.

Discover how to create, manage and optimize campaigns with Pinterest Ads Manager.

Get ready for your campaign by setting up the business accounts, profiles and access permissions necessary for your team.

Learn how Pinterest assigns attribution to user actions and how our attribution windows differ from other industry standards.

Learn about the suite of Pinterest measurement solutions to help you design your end-to-end measurement strategy.

Learn how the Pinterest API for Conversions can support your overall conversion visibility and how to implement it.

Learn how the Pinterest Trends tool and Pinterest Predicts can help you increase your reach and enhance campaign performance.

Learn how to use Advanced Targeting techniques to take your advertising on Pinterest to the next level.

Learn how to select the ad format best suited for your campaign.

This course walks you through how to design the best Pins to elevate your campaign.

Learn how advertising on Pinterest works and discover the four unique advantages of our platform.