By the end of this course, you’ll be able to: - Describe Pinterest’s platform values, its safety-first philosophy and its key policy milestones that differentiate it from other platforms - Recognise Pinterest’s built-in brand safety and creative optimisation tools and understand how to align ad campaigns with both performance and safety objectives - Understand how you can verify brand safety through third-party certification and measurement, and how community and platform moderation contribute to a trustworthy advertising environment